Every marketer desires a tool that can suffice the requirements of several tools under one canopy. And that too, which can save your money significantly. The key internet marketing solution today available in the market is ClickFunnels. It is a robust marketing tool that can build, publish and promote your company without any hassle.
Overview
ClickFunnels was established in 2014 by Todd Dickerson and Russell Brunson to enable users to easily and quickly create several sales funnels without requiring any technical expertise. The platform is much helpful to increase your conversion rates irrespective of your goals to collect leads, sell, or promote products.
ClickFunnels provides a variety of sales funnels, templates for landing pages, the intuitive drag and drop editor leading to a smooth sales funnel design process. It also provides extensive support documentation, a helpful knowledge base helping users to get the best experience out of ClickFunnels.
ClickFunnels Features
ClickFunnels is a power-packed package of impressive tools and features that enables the quick and easy creation of amazing high-converting sales funnels. Let’s explore the best features of ClickFunnels,
Drag and Drop Editor
Sales funnels are extremely easy to create with this platform using the intuitive drag and drop editor. Users need not touch a line of code, yet make the design process fun and smooth experience with ClickFunnels. Just click on the page element to resize or simply move around the page to create professional and stylish sales funnels even if you are new to web designing.
ClickFunnel Editor can be used to,
Media- You can add images, audio, or videos to your sales funnel. You can add images from a vast stock of images from ClickFunnels library or even from IconFinder, Pixabay, or Unsplash, Videos can be uploaded from Vimeo, Wistia, or YouTube.
Forms- You can also add numerous advanced form types to your funnels including survey form, SMS sign-up form, shipping, and billing address form.
Content Blocks- a variety of content blocks can be dragged and dropped into your sales funnel including pricing table, FAQ section, timer, etc.
Fonts- Choose among the many Google fonts for your content headlines, change the color, size, etc.
Background- Choose from various background colors, images, or videos for your sales funnel.
Pop-ups- Many attention-grabbing pop-ups can be added to your sales funnel, select where and when to display them and plan their pop-up at the page exit.
SEO- Metadata can be added to your funnel including title, keywords, description, and many more which can be viewed in your search engine snippet.
Social Media- Social share buttons can be displayed, Facebook comments, or Facebook sign-up buttons anywhere on your sales funnel. The size of the buttons can also be altered as per choice.
Custom CSS- You can add customized CSS styles to your page if there is some knowledge of coding.
Templates
ClickFunnels provides a huge library of free and premium landing page templates to choose from. These are completely optimized to engage and convert your users and achieve your goals. It is a landing page builder that understands what can convert your customers and what won’t.
Predefined Sales Funnels
ClickFunnels is a landing page builder that has several predefined sales funnels to choose from. You can select a sales to funnel to sell a product, create an event or generate leads. These come with a video explaining every sale funnel and which one will be helpful for you. You can also customize your sales funnel according to your objectives.
Hosting
ClickFunnels is an all-in-one hosting platform that hosts all your landing and sales funnels. Entire maintenance and security issues are taken care of by ClickFunnels ensuring minimal downtime and web pages load quickly.
Ecommerce
ClickFunnels helps is increasing sales by promoting products with the help of multi-stage sales funnel with which you can advertise your product, create interest and get a sale. The platform is helpful in the sales of both digital and physical products. ClickFunnels is integrated with ShipStation that takes care of packaging and shipping. It is also integrated with various payment gateways like Stripe, Paypal, Citibank, Authorize.Net, and InfusionSoft.
Webinars
ClickFunnels helps in creating webinar funnels to sell your product, grow your brand, and broadcast about your services. You can run a webinar by using services like Zoom or GoToWebinar. Alternatively, you can utilize a pre-recorded webinar that can be played on demand.
Email Services
ClickFunnels can be integrated with many email responders like MailChimp, Aweber, Hubspot, Salesforce, etc. It also provides its marketing automation platform known as Actionetics, available on Etison Suite Plan.
Actionetics seamlessly integrates with your sales funnels to retain all your interactions on the dashboard. With this, you can,
⇒ Create email campaigns
⇒ Set up email and smart lists
⇒ Design Action and Follow up funnels
⇒ Track customer metrics
⇒ Use click bots
Analytics and Split Testing
ClickFunnels enables users to split test funnels to ascertain maximum conversions. A/B testing is equally important to check what works and what needs improvement. Elements that can be split tested are, Pages, Copy, Buttons, Headlines, Images, and Videos.
ClickFunnel also tracks your funnel analytics automatically, providing stats on how your funnel is performing. The stats that can be obtained are, User behavior, Page views, Funnel comparisons, Conversion rates, and Metrics over some time.
The analytics monitoring helps you understand your customer needs and plan improvements for your future funnels.
Pricing Plans
ClickFunnels lets you create websites and build funnels easily. You can effectively build landing pages and track their performance too. The platform is not the cheapest option as the starting plan itself costs $97/month. Though the tool offers many remarkable features, it can still be difficult to buy for many, especially for new marketers.
ClickFunnels offers a 14-day free trial where you can explore the versatile aspects and decide to make a purchase for the higher plan. Once you upgrade to ClickFunnels Platinum plan, you are free to use multi-dimensional marketing to reconnect or communicate with your audience anytime and from anywhere.
Social media, email, desktop alerts, and text messages can be useful for highly targeted messages to your users. If at all, you are unhappy with ClickFunnels, you are free to cancel the subscription anytime. You can simply do so in your tool settings and there is no requirement to email, call or message anyone.
Pros
1.Follow-up on funnels
2.Simple drag and drop web page editor
3.Smart shopping cart with 1-click upsell
4.Quickly build sales funnels that convert
5.Generate leads that convert fast
6.Organized in one single dashboard
7.Remarkable webinar event pages
8.Advanced customization tools
Cons
1.14 days free trial isn’t enough to try entire features
2.Expensive for beginner marketers
Do have a read,
Leadpages Review | More Than Just Landing Page Builder | 14-day Free Trial
Final Thoughts
ClickFunnels is remarkably an efficient tool that can impact any business to a great deal. The platform helps increase conversions and make revenue with its power-packed tools, functionalities, and features. ClickFunnels is also expensive compared to most of the tools in the market but if you do have the budget and wish to see your business grow then ClickFunnels is undoubtedly worth investing!